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A WORLD OF SHOPPING PRIVILEGES WITH DUTY FREE EXTRAVAGANZA! 
A WORLD OF SHOPPING PRIVILEGES WITH DUTY FREE EXTRAVAGANZA!

Tuesday 21/12/2010

CIMB Rewards Credit Card Customers With Exclusive Discounts At ERAMAN

KUALA LUMPUR, 21 December 2010 - CIMB Bank credit card holders are rewarded with special discounts at ERAMAN Malaysia, the country’s largest duty-free retail outlet, at Kuala Lumpur International Airport, Low-Cost Carrier Terminal, Penang International Airport, Kota Kinabalu International Airport and Kuching International Airport.

At an event to mark the exclusive partnership between CIMB Bank and ERAMAN Malaysia, a wholly owned subsidiary of Malaysia Airports Holdings Berhad (Malaysia Airports), corporate guests were treated to an exciting afternoon of product showcase, fashion show and entertainment. Launching the significant partnership were Tan Sri Dato’ Md Nor Yusof, Chairman, CIMB Group and Tan Sri Datuk Dr Aris Othman, Chairman, Malaysia Airports. Dato’ Sri Nazir Razak, Group Chief Executive, CIMB Group; Tan Sri Bashir Ahmad, Managing Director, Malaysia Airports; Umar Bustamam, General Manager, Malaysia Airports (Niaga) Sdn Bhd; and Jean Yap, Head of Group Cards and Personal Financing, CIMB Bank were also present to grace the event.

Dato’ Sri Nazir Razak said the bank is pleased to work with ERAMAN Malaysia, which offers a wide range of special merchandise and boutiques that enable travelers to enjoy the finest duty-free shopping experience. “We are committed to deliver our brand promise of creating value for our customers, and our relationship with ERAMAN plays an important part in offering our local and regional credit card customers with tangible shopping benefits,” Dato’ Sri Nazir added.

All CIMB credit card customers from Malaysia, Indonesia and Singapore are rewarded with the exclusive discounts for purchases made at the ERAMAN outlets. CIMB WORLD MasterCard and Visa Infinite cardholders will enjoy up to 15% discounts while Platinum, Gold and Classic card members will get 10% off. The privileges apply to merchandise such as fragrances, cosmetics, chocolates, liquor, fashion apparels and accessories.

Tan Sri Bashir Ahmad said, “Our retail arm, Malaysia Airports Niaga Sdn Bhd, also known as ERAMAN Malaysia, is a significant contributor to our non-aeronautical revenue for the Group. As part of ERAMAN’s five-year business plan, the company is geared to contribute RM1 billion by 2014. As such, any initiative to drive revenue and in the process, contribute to enhance the brand awareness of ERAMAN Malaysia augurs well for the company and Group. This marketing collaboration with CIMB, along with the introduction of an online shopping portal, ‘edf’ or ‘eramandutyfree’ are brilliant strategies aimed to enhance its revenue streams, and are very much in line with Malaysia Airports constant efforts to promote greater value-added benefits for the shoppers who patronise our airports, besides facilitating another option of convenient shopping for those with time constraints”.

“We are very confident of the revenue potential from the travel retail and duty-free sector, which is expected to be an even bigger contributor in the years to come. The fact that ERAMAN Malaysia has now embarked on this collaboration with the premier force in retail banking, CIMB Bank, is certainly a step in the right direction, and we view this as a very positive and win-win business partnership,” Tan Sri Bashir added.

In addition to the discounts offered to CIMB credit card customers when shopping at ERAMAN Malaysia, other existing travel-related and shopping benefits that are accorded uniquely to them include the convenience of withdrawing foreign currencies at any time of the day at CIMB Bank’s Foreign Cash Automated Teller Machines (ATMs). Moreover, CIMB credit card customers in Southeast Asia can enjoy seamless cross-border privileges where all discounts and perks can be enjoyed by any card members irrespective of whether they are in Malaysia, Indonesia or Singapore.

The shopping promotion with ERAMAN Malaysia is valid until 31 December 2011. For more information, please visit www.cimbbank.com.my, call 03-6204 7188, visit any CIMB Bank branches nationwide, or visit: http://eraman-malaysia.klia.com.my and www.eramandutyfree.com.